Following the new WU Motto “Rethink Economy”, the WU Executive Academy is strongly emphasizing innovation. The Special WorkshopWU “Dirty Innovation” requires executives and managers to get their hands dirty. For innovation to happen, individuals with a can-do attitude need to roll up their sleeves and get things done.
We will discuss and actively work on the following questions:
· Why should I innovate at all?
· How can I find new business opportunities?
· How do I develop an idea into a business model that can work?